Re-imagining Nottingham High Street - UNIQLO

Our group project aimed to reimagine Nottingham High Street by introducing a UNIQLO store, bringing a fresh perspective to the local retail landscape. Collaborating as a group, we meticulously crafted a comprehensive industrial pitch to showcase the potential impact of this addition. Our pitch highlighted the unique selling points of UNIQLO, emphasizing its global reputation for quality, affordability, and trend-setting fashion. To complement our presentation, we created a visually engaging booklet detailing how the store would be integrated into the High Street, emphasizing its architectural design, interior layout, and community engagement initiatives. Additionally, as a creative touch, we designed and produced UNIQLO-inspired tote bags to distribute during the pitch and a 3D model, providing tangible examples of the brand's aesthetic and ethos. Through this project, we demonstrated our strategic thinking, creativity, and attention to detail, illustrating how the introduction of a UNIQLO store could invigorate and revitalise Nottingham High Street.